What started innocently enough as a giveaway of free soccer tickets to the UEFA Champions League final took a turn for the worse thanks to a handful of online trolls. Walkers, the snack company that brings the UK its flavored crisps and other treats, started a social media campaign Thursday, asking fans who wanted to win tickets to tweet a selfie with the #WalkersWave hashtag. The tweets were turned into a video of former soccer player Gary Lineker waving the “selfies” in front of the background of a stadium. But trolls quickly realized the selfies weren’t being closely vetted before
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